Wednesday, June 8, 2011

New Balance 978 Gore-tex Country Walker/Outdoor

This was the feeling for the product showing the inspiration Jazz and the great depression. The idea here was to create something new but also timeless.
When starting this project we wanted to create a better performing rockstop piece
from all areas including cost, function and aesthetics.
This is a control drawing that conforms approx. to the lasted upper and gets a 3D model underway for
review and eventually approval for the first mold.
It's always great to see the revisions in the process along the way. Here i needed to improve the middle
traction elements in the rubber of the outersole.
This drawing shows the details for the first round of prototypes.





This design was the start of New Balance and Gore-tex working together. The 977 shown above
had a broad appeal and was a solid performer






No comments:

Post a Comment